The SUNDANCE FILM FESTIVAL is a festival that occurs for 10 days in January. The festival is located in Park City, Utah, just 45 minutes from Salt Lake City. It is the largest and most well-known independent film festival in the United States. The festival was founded in 1978 by Sterling Van Wagenen under the name Utah/US Film Festival. However, with the involvement of Robert Redford (for all intensive purposes, the real founder) in 1981 it moved from September to January, hoping to attract Hollywood types with it's ski resort location and timing. Then, in 1991 Redford changed the name to SUNDANCE, named after his break out role opposite long-time cohort Paul Newman in BUTCH CASSIDY AND THE SUNDANCE KID. In this film Redford played the Sundance Kid and thus the name of the festival was solidified.
Many directors and films have had their big break come from being a part of the coveted official selection of SUNDANCE. This list includes but is not limited to: Quentin Tarantino, Steven Soderbergh, Darren Aronofsky, SAW, GARDEN STATE, THE BLAIR WITCH PROJECT, RESERVOIR DOGS, LITTLE MISS SUNSHINE, WAITING FOR SUPERMAN, CLERKS, THANK YOU FOR SMOKING, PRECIOUS and NAPOLEON DYNOMITE (just to name a few).
The festival has a competition as each of the selections are divided into categories (dramatic, comedic, documentary etc...). The most coveted award is the Grand Jury Award, followed by the Audience Award (voted on by the audience at the festival). These awards help these small films find an audience and perhaps even a distribution company.
That brings me to: Why SUNDANCE? Well, the point of film festivals is for small films and green talent to gain some exposure. The best scenario for any film or filmmaker is to find a distributor for their film. A great example of this is LITTLE MISS SUNSHINE, which played at SUNDANCE and then was distributed for a theatrical release. It then went on to win two Oscars. For the actors, its a way to rub elbows with Hollywood and gain some networking perks. For anyone, getting into SUNDANCE is a big deal and an important step for their career.
How does it work? Well there are numerous theaters where each film plays a few times (usually 4-5 times). You buy a ticket (or wait in the waitlist line) and see the film. After the film, the director (and often times the cast and crew) are there to lead a Q&A with the audience. Perhaps they will even stick around for photos and additional one-on-one time with audience members. Then SUNDANCE also hosts various panel discussions, further Q&A's, concerts and parties. SUNDANCE is a great way to network with film buffs, execs, and stars.
STAY TUNED: for reviews on the films I screened in the next postings.
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